How Long Does It Take To Build A Website in 2024

Explore the journey of building a website, from the custom-designed marvels to the DIY adventures. Learn the timelines, tips, and the magic of semi-custom solutions like Two Week Website, all through an engaging, no-fluff guide.
Mikayla Luna
7 min read
A clock with a man on it

So, you've decided to bring your business into the digital age. Congrats! Now comes the million-dollar question: "How long does it take to build a website?"

Ask around, and you'll get answers that range from "I whipped mine up over a weekend" to "It's been six months, and we're still testing fonts."

Regardless of the range, I know we can all agree on something - you’re here for the timeline tea, and let's face it, time is money, and your website won't build itself while you're reading blogs.

In this guide, we'll break down the nitty-gritty of website building timelines, sprinkle in some pro tips, and introduce you to the speed demon of web development - Two Week Website by 72Huddle, all powered by our weapon of choice: Webflow. Let's dive in!

Understanding the Timeline Based on 3 Different Approaches

01 // The Full-Custom Approach

Jumping into the custom website pool?

It's kinda like crafting a bespoke suit. It's personal, a bit mysterious, and sure, it'll take a hot minute.

But the finale? A digital look so sharp, it practically winks at your brand every time you click refresh. From planning to launch, you're looking at a 10-14 week adventure.

Here’s the lowdown on crafting your online masterpiece:

a graphic showing the custom website timeline

Step 1: Strategy (2-3 Weeks)

Plotting your digital game plan isn't just about picking the shiniest colors or the swankiest fonts (though, yes, that’s part of the fun).

It’s about diving into the deep end of what makes your brand tick. You’ll chat about who you're trying to woo, what your online empire will do, and how every little pixel can pull its weight.

You’ll also agree upon what assets are needed to make the design happen and when those things need to be delivered.

Step 2: Design (4-5 Weeks)

Now, with your game plan in pocket, it's time to start painting the dream.

This is where abstract ideas get a reality check.

Designers whip out their digital paintbrushes and start sketching the future.

It’s a back-and-forth ballet of ideas, tweaks, and "Aha!" moments, making sure every dot and line screams 'you'.

And let’s not forget, you are highly involved in this dance with consistent feedback affecting the outcome of the design.

Step 3: Development (3-4 Weeks)

Here’s where we roll up our sleeves and the real nerd magic happens.

Our developers take those dreamy and APPROVED designs and forge them into a living, breathing website.

It’s where your site’s superpowers are developed into existence, from shape-shifting layouts to secret handshakes (aka interactive features).

Step 4: Launch (1-2 Weeks)

Think of this as your game-day warm-up. Everything’s in place, but a meticulous once-over ensures everything is where it needs to be before the game officially begins.

We check the speed, the buttons, and the responsiveness – making sure your site doesn’t just show up to the game, it makes an entrance.

Then, with a push of the magic button, aka your developers switching your DNS Records, your website goes live. Cue your touchdown celly!

The Team Huddle

Remember, this isn’t a solo mission; it’s a team effort.

Keeping the lines of communication open with your design and dev squad is crucial to avoid those "Wait, what?" moments.

And sure, life loves to throw curveballs – a surprise plot twist here, an eleventh-hour tweak there.

That’s why with a Full-Custom Approach, we build a bit of wiggle room into the timeline, so when life says, "Plot twist!" we say, "Bring it on."

02 // The Semi-Custom Approach

Ever wanted to feel like you're cheating the system but in a totally legal and incredibly stylish way?

Welcome to the semi-custom approach, the secret passageway of web development. From beginning to end you are looking at about 4-6 weeks worth of time.

Here's how we punch the accelerator but still keep it classy:

a graphic showing how long it takes to build a semi-custom website

Step 1: Template Selection (1 Week)

Imagine walking into the fanciest buffet you've ever seen (wait are we still doing buffets? For this analogy we are) – but instead of food, it's all the coolest website features and designs laid out for your picking.

That's the semi-custom approach.

You start with a base that's already so slick, so sophisticated, it could win web design awards.

But here's the kicker: you get to add your own spices.

You work with your designer to pick the pages, layouts, and features that resonate with your brand.

It's like customizing your dream car but without waiting for it to be built from scratch.

Step 2: Customization (2-3 Weeks)

Now that you've chosen your weapons, it's time to make them yours.

This is where your designer infuses your brand's soul into the chosen template.

Custom colors? Check. Logo placement? Double-check. Content that speaks to your audience as if you're whispering sweet nothings into their ear? Triple check.

It’s a dance of personalization, where your chosen template begins to morph into something unmistakably you.

Step 3: Launch (1-2 Weeks)

Just because it's semi-custom doesn't mean it's semi-heart.

This stage is where our web wizards fine-tune your choices, ensuring every pixel pops and every click leads somewhere exciting.

Thanks to the semi-custom magic, your site is ready to dazzle the digital world in record time.

The Team Huddle (once again)

Now going the semi-custom route might feel easy, and honestly, it is, but it's still very much a team sport.

The collaboration between you and your designer is what turns a great template into your digital masterpiece.

Now with a template the site's backbone is pre-built and pre-vetted, allowing for little last-minute audibles to be far and few between.

03 // The DIY Approach

For those who choose the DIY path for their website, gear up for a voyage where the only limits are your own determination and the hours you have in a day.

This route is not for the faint of heart; it's for the bold, the creative, and the tenacious. The learning curve? It's there, and it's real – but not so crazy with the right tools and attitude.

Platforms like Webflow are a must, offering drag-and-drop simplicity that is hard to mess up.

Yet, the speed at which you actually go through to launch depends largely on two things: your aptitude for acquiring new skills and the amount of time you're able to commit.

a graphic showing the personal pace paradigm

The Personal Pace Paradigm

Embarking on a DIY website project means you set the pace.

The timeline stretches and contracts based on how quickly you can navigate the learning curve.

For some, this could mean launching a site in weeks; for others, months might pass before the launch button is confidently pressed. Here's what influences your journey's duration:

  • Learning Velocity: Web design and development are multifaceted disciplines. Your background, knack for technical learning, and ability to solve problems creatively will dictate how swiftly you move from novice to proficient.
  • Time Investment: The most significant advantage and challenge of the DIY route is the time commitment. Your website's launch date hinges on how many hours you can dedicate to the project. Full-time job, family, social life – they all play a role in how much time you can allocate to your website.
  • Resources and Support: The wealth of online tutorials, forums, and Webflow's own comprehensive guides can act as your north star. The more you engage with these resources, the smoother your journey will be. Remember, seeking help is not a detour; it's a shortcut to understanding.

The DIY Satisfaction

There's a unique satisfaction in charting your own course.

Every decision, from layout to color scheme, is yours to make.

The obstacles you'll overcome will not only result in a website that's a testament to your brand but also to your resilience and capacity to learn.

However, it's crucial to weigh the trade-offs.

The DIY approach offers unparalleled personalization and cost savings, but it demands something just as valuable – your time.

Before you embark on this journey, ask yourself: "Is the investment of my time worth the learning experience and the final product?"

Factors Influencing Your Website's Timeline

a graphic showing other factors to consider when thinking though your website's timeline
  • Complexity and Functionality: Your website's scope – from a cozy blog to a sprawling e-commerce site – directly impacts build time. More pages and features mean more work. It's basic math but without the boring teacher. So be ready to add some weeks to the timeline for larger more robust website requests.
  • Content Ready-to-Go: Having your content at the ready can turn the website marathon into a sprint. Prepare your text, images, and videos ahead of time, and you'll be crossing the finish line in no time.
  • Design and Development Expertise: Here's where experience enters the chat. Seasoned pros navigate the web development process like a veteran coach in the Super Bowl – smoothly and efficiently. Choose your team wisely.

Accelerating Your Website Launch

The Power of Semi-Custom Website Sprints

Enter the game-changer: semi-custom websites in a sprint.

This approach is the middle ground between "I did it all by myself" and "We have a dedicated web dev team."

It's about getting a customized, professional look without the custom timeline. And it's even quicker than the normal Semi-Custom Approach.

Introducing Two Week Website by 72Huddle

Two Week Website is our secret sauce.

It's where efficiency meets elegance, all in a 14-day package.

Powered by Webflow, we offer a solution that's fast, beautiful, and uniquely yours.

Forget the waiting game; your online presence is ready to roll in no time.

a graphic showing Two Week Websites Timeline

Why Choose Two Week Website?

  • Speed without Sacrifice: With Two Week Website, you're not cutting corners; you're just cutting out the wait. Our process ensures your site is our main focus for Two Weeks. It’s incredible what we can accomplish when both you and us are focused on your website during this time.
  • Tailored for Your Business: We get it. Your business is unique, and your website should be too. Our semi-custom approach means your site will fit your brand like a glove – stylish, functional, and ready to work.
  • Cost-Effective and Future-Proof: Choosing Two Week Website is like investing in a Tesla – it's smart, efficient, and ahead of its time. Plus, with Webflow's dynamic platform, your site stays cutting-edge, without the constant need for updates. Bye-bye WordPress plugin updates that make our sites super slow.


Building a website is a journey, and like any good trip, it's all about finding the right path.

Whether you're crafting a custom masterpiece, going the DIY route, or speeding things up with Two Week Website, remember: the goal is to create a digital home that represents your brand and connects with your audience.

Ready to hit the fast-forward button on your web development project?

Let's talk Two Week Website. At 72Huddle, we're all about bringing your digital dreams to life, quickly, beautifully, and efficiently.

Because in the digital world, timing is everything.

About 72Huddle

At 72Huddle, we don't just build websites; we build digital experiences.

Inspired by the unbeatable 1972 Miami Dolphins, we approach every project as a team effort, strategizing to ensure your business scores big in the digital arena.

With expertise in digital marketing, Webflow development, and a knack for quick turnarounds without compromise, we're here to make your online presence legendary.

Ready to join the huddle? Let's Huddle Up!

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